Analysys: In 2015 Q4, the size of China’s mobile reading market reached RMB 2.68 billion, and the integration of resources accelerated the group trend

In 2015 Q4, the size of China’s mobile reading market reached RMB 2.68 billion, a jump of 4.7% quarter on quarter, shown in the Quarterly Monitoring Report on China’s Mobile Reading Market 2015 Q4 published by the Analysys industry database.

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Analysys: In 2015 Q4, Qidian.com remained the half share of China's network literature market in popular novels

In China's network literature market, Qidian.com of China Reading Limited ranked top with a user coverage rate of 31.9%; the number of users increased obviously in 17K Novel Network and Chuangshi.qq.com with user coverage rate of 24.5% and 16.8% respectively, ranking second and third; the user coverage rate of Jjwxc.net rose to 12.0%; the number of users increased obviously in Xxsy.net and Faloo.com, with user coverage rate of 10.3% and 10.0% respectively.

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User, Content and Product Experience – Key Performance Indicators for China’s Mobile Reading Market in 2015 Q3

In 2015 Q3, in the entire mobile reading market, iReader ranked the first with a market share of 26.4%, QQRead ranked the second with a market share of 17.3%, Tadu took a market share of 10.1%, and the market shares of ReadingJoy, Qidian and 163Read all edged up, according to the Quarterly Monitoring Report on China’s Mobile Reading Market 2015 Q3 published by Analysys.

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Analysys: China’s Mobile Karaoke Market Goes Young, with 60% of Users Being Post-1990 Persons

In Q3, the mobile karaoke/show user base arrived at 44,387,000, a rise of 32.9 percentage points over the previous quarter, representing the biggest active user base in history, according to the Quarterly Watch Report on China’s Mobile Karaoke/Show Market 2015 Q3 published by Analysys. In Q3, the mobile karaoke/show user base arrived at 44,387,000, a rise of 32.9 percentage points over the previous quarter, representing the biggest active user base in history, according to the Quarterly Watch Report on China’s Mobile Karaoke/Show Market 2015 Q3 published by Analysys. The rapid user growth has come from the opening of the Voice of China, a quarterly show program of Zhejiang TV, on schedule, and Jay Chou, a popular singer, has joined the program and created a very high audience rating for the program. Jiangsu TV has broadcasted the first season of the Masked King, a hit entertainment program introduced from MBC of Korea at a high price, and also reaped a very high audience rating. The user activity of mobile music and mobile karaoke has both obviously risen when users listen to original songs or select karaoke applications to sing themselves, and moreover, karaoke/show applications have hosted corresponding competitions with the influence of the music programs, and harvested a very high extent of user involvement.

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2015Q1 China mobile reading market consolidates. Premium content becomes key profit point.

According to Statistics from Analysys International’s Seasonal Survey of the Chinese mobile reading market in 2015Q1, Ireader from Beijing Palm Reading technology, with the top user base in mobile reading business, broke the traditional low-key operation mode.

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Competition Intensified in China Mobile Reader in Q2, 2014

Analysys suggests that to grow users bases, companies should be constantly introducing new product features like personalization, integrated social media, and improved content.

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  1. 1 Analysis of the digitalization process of the e-commerce industry - - Analysys: In 2019Q3, the transaction size of China's B2C online retail market reached RMB 1.55595 trillion, and strengthening ecological cooperation has become the main strategy
  2. 2 Analysis of the digitalization process of the e-commerce industry - - Analysys: In 2019Q4, the transaction size of China's B2C online retail market reached RMB 1.83613 trillion; the performance growth during the big promotion was significant
  3. 3 Analysis of the digitization process of the e-commerce industry — Analysys: The transaction size of China's online retail B2C market reached RMB 1,561.73 billion in the second quarter of 2019. Becoming stronger through cooperation has become a hot spot
  4. 4 E-commerce Digitalization Analysis - Analysys: The transaction size of China’s online retail B2C market reached RMB 1 trillion and 178.93 billion in the 1st quarter of 2019.Slack season not slack; investment, purchase and reform constitute the spindle.
  5. 5 E-commerce Digitalization Analysis - Analysys: The transaction size of China’s online retail B2C market reached RMB1,526.76 billion in the fourth quarter of 2018. To build the future, each manufacturer does utmost to show
  6. 6 Analysys:Digitization Process Analysis of E-business Industry: The transaction size of China's online retail B2C market reached RMB 1,284.37 billion Yuan in the third quarter of 2018 and various tricks are used to attract users before November 11, 2018
  7. 7 Analysys: The transaction size of China's online retail B2C market reached RMB 1,252.46 billion in the second quarter of 2018. Online marginal utility declined, while offline growth bonus emerged.
  8. 8 Analysys: The transaction size of China's online retail B2C market reached RMB 952.85 billion in the first quarter of 2018. In the Spring Festival, there were endless activities, and the offline competition was still fierce.
  9. 9 Analysys:The transaction size of China's search engine providers reached RMB 20.374 billion in 2018Q1.Leading providers explored in depth the AI commercialization
  10. 10 Analysys:China’s Online Flight Booking in 2017Q4| OTA Companies Distributed Oversea Tickets and Airlines Enhanced Digital Marketing Capability
  1. 1 Analysis of the digitalization process of the e-commerce industry - - Analysys: In 2019Q3, the transaction size of China's B2C online retail market reached RMB 1.55595 trillion, and strengthening ecological cooperation has become the main strategy
  2. 2 Analysis of the digitalization process of the e-commerce industry - - Analysys: In 2019Q4, the transaction size of China's B2C online retail market reached RMB 1.83613 trillion; the performance growth during the big promotion was significant
  3. 3 Analysis of the digitization process of the e-commerce industry — Analysys: The transaction size of China's online retail B2C market reached RMB 1,561.73 billion in the second quarter of 2019. Becoming stronger through cooperation has become a hot spot
  4. 4 E-commerce Digitalization Analysis - Analysys: The transaction size of China’s online retail B2C market reached RMB 1 trillion and 178.93 billion in the 1st quarter of 2019.Slack season not slack; investment, purchase and reform constitute the spindle.
  5. 5 Analysys: The transaction size of China's online retail B2C market reached RMB 1,252.46 billion in the second quarter of 2018. Online marginal utility declined, while offline growth bonus emerged.
  6. 6 Analysys:The transaction size of China's search engine providers reached RMB 20.374 billion in 2018Q1.Leading providers explored in depth the AI commercialization
  7. 7 Analysys: The transaction size of China's online retail B2C market reached RMB 952.85 billion in the first quarter of 2018. In the Spring Festival, there were endless activities, and the offline competition was still fierce.
  8. 8 E-commerce Digitalization Analysis - Analysys: The transaction size of China’s online retail B2C market reached RMB1,526.76 billion in the fourth quarter of 2018. To build the future, each manufacturer does utmost to show
  9. 9 Analysys:Digitization Process Analysis of E-business Industry: The transaction size of China's online retail B2C market reached RMB 1,284.37 billion Yuan in the third quarter of 2018 and various tricks are used to attract users before November 11, 2018
  10. 10 Analysys:China’s Online Flight Booking in 2017Q4| OTA Companies Distributed Oversea Tickets and Airlines Enhanced Digital Marketing Capability

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